{"id":41951,"date":"2018-10-22T13:00:53","date_gmt":"2018-10-22T13:00:53","guid":{"rendered":"http:\/\/www.jomec.co.uk\/altcardiff\/?p=41951"},"modified":"2018-10-22T13:00:53","modified_gmt":"2018-10-22T13:00:53","slug":"a-different-kind-of-theatre","status":"publish","type":"post","link":"https:\/\/cardiffjournalism.co.uk\/altcardiff\/2018\/10\/22\/a-different-kind-of-theatre\/","title":{"rendered":"A different kind of theatre"},"content":{"rendered":"

A Cardiff theatre is creating a new experience this autumn, combating rising prices and dwindling ticket sales<\/strong><\/h2>\n

\"\"

The\u00a0Sherman Theatre<\/a> is asking up-and-coming theatre companies to put their best foot forward in a new series of plays with a foodie twist starting this November.<\/span><\/p>\n

Get it While it\u2019s Hot<\/a> <\/em>will see emerging theatre companies perform at the famed Cathays institution. They also promise more than just the onstage antics: viewers will also get a pie and a pint for their money.<\/span><\/p>\n

The announcement came after\u00a0UK Theatre’s Sales Data Report<\/a>\u00a0this summer. It concluded that, despite increased prices, ticket sales declined last year. According to the report there were over a quarter of a million fewer ticket sales than in 2016.<\/span><\/p>\n

The overall revenue in 2017, though, was greater than 2016’s. This is thanks to a \u00a33.24 average increase in ticket prices since 2013. While a success for the industry, punters are asking whether a night at the theatre is becoming unattainable.<\/span><\/p>\n

In protest, Sherman associate director David Mercatali stated: \u201cTheatre can seem elitist, but that\u2019s not the Sherman way.\u201d<\/span><\/p>\n

\u201cIt\u2019s certainly intended to be a less formal night at the theatre,\u201d Mercatali said, r<\/span>eferring to the affordability, casual after-work atmosphere and novel pre-theatre meal.<\/p>\n

November\u2019s <\/span>Shed Man<\/span><\/i>, the first Get it While it\u2019s Hot<\/em> production, is from Cardiff-based Clock Tower Theatre Company<\/a>. Executive Producer and founder Steve Bennett described the partnership with the Sherman as a \u201cprivilege\u201d. He echoes Mercatali when asked about pricing issues: \u201cWe believe it\u2019s important for theatre to be as economically accessible as possible.” He said: “the price and package of Get it While it\u2019s Hot<\/em> is brilliant and we hugely support it.”<\/span><\/p>\n

Shed Man\u00a0<\/span><\/i><\/a>is a “dark and surreal study of human resistance” by playwright Kevin Jones. It\u00a0<\/span>will run from 13 to 17 November. Tickets are \u00a312.50 and pies include \u2018Lamb of My Father\u2019s\u2019, as well as a vegan, gluten-free option.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

The Cardiff theatre is creating a new kind of experience this autumn in a bid to combat rising ticket prices and dwindling nationwide ticket sales<\/p>\n","protected":false},"author":333,"featured_media":43803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[18,19],"tags":[1335,6255,6256,6257,156,2990,638,3442,24],"coauthors":[],"class_list":["post-41951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture","category-culture-home","tag-beer","tag-pies","tag-pints","tag-prices","tag-sales","tag-sherman-theatre","tag-theatre","tag-tickets","tag-vegan"],"yoast_head":"\nA different kind of theatre - alt.cardiff<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cardiffjournalism.co.uk\/altcardiff\/2018\/10\/22\/a-different-kind-of-theatre\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A different kind of theatre - 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