Spotify uses algorithms, and given it just called you a Pink Pilates Catwalk Princess, we doubt it really knows you
At DITCH, we’re all about breaking free from the algorithm, the autoplay, the mindless shuffle. So instead, pick out the perfect record or CD at a charity shop, independent store or the revived HMV, and just let it spin. Of course you’ll need a CD player but we’re sure there’s one laying around in your parents’ garage somewhere. At least, this should get you out of your “Vampire Alien Grind Deathcore” phase. Whatever the f*ck that is.
Just take a moment to think: when was the last time you bought a physical piece of music? The majority of us probably can’t recall when we last did that. And who can blame us, when most artists’ entire discography is available to stream? This means many of us are probably getting bored of listening to the same things over and over, until we can’t stand it anymore.
Get out and go to a physical shop. Have a chat with the people working in independent record stores, charity shops, or even chains like HMV or CeX – they’re there to help.
DITCH took some time to speak to James Willicombe, the manager of family-run Kelly’s Records in Cardiff, about how to find your own taste in music, without the judgy algorithm.
James suggests chatting to employees about their go to album at the moment. For anyone wondering, his current go to suggestion is The Cure’s latest album, Songs of a Lost World, which came out late last year.
Another suggestion: check out the music from the same time period – say you love 2007’s Avril Lavigne, you might find you’re into early Paramore. By approaching employees, you get a natural, flowing conversation and can bounce off each other’s ideas. Who knows, you might even make a new friend that you have stuff in common with.
“Most dedicated record stores will have a ‘what’s hot this week’ section, with all the latest stuff you can browse through to find something new and different,” he said, adding that one of his most unusual finds was new in stock: A Barry Butlins seven inch vinyl had found its way into the store, with only the Butlin’s theme song on it (if that’s not nostalgia, I don’t know what is).
More tips:
Play a game at radio roulette, where you pick random radio stations and see if you like them – you can discover entirely new genres or even just a sexy single you might like.
Trust your gut – Pick a record or CD purely by the cover. No googling, no asking anyone, just the vibe you get from the cover. Or better yet, just close your eyes and pick one.
Finally, why not look at indie music mags, they will often highlight the artists you haven’t heard of. Or if you want to become a serious indie music fanatic, go see a local band, open mic night, or follow the support act at a gig. They’re often future headliners in the making.
Want some try before you by music suggestions? Listen to our Spotify playlist here- https://open.spotify.com/playlist/1A5jaDXbs6ommdYxTqB6R7?si=604d5d7fea99428e